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Infiniti Phoenix launches “THE ICON SHOW” exhibition in Dammam next February

Ashraf Tawfik

“THE ICON SHOW” exhibition will be launched in Dammam, Kingdom of Saudi Arabia, from February 16 to 19
, under the auspices of the Egyptian Ministry of Housing. INFINITY PHOENIX for organizing exhibitions and conferences is organizing the first edition of the exhibition. During the exhibition, the Ministry of Housing presents investment opportunities in the areas affiliated with the Urban Communities Authority, in addition to seminars and an international press conference to present investment opportunities in the Egyptian real estate sector.

Mohamed Al-Saidi, CEO of Infinity Phoenix, said that this period is a golden opportunity for real estate export for several factors, including low prices compared to real estate in the surrounding countries. Also, investing in real estate in Egypt throughout history is a safe investment and has never and will never lose. One million pounds during the exhibition.

The choice was returned Dammam to hold the first edition of the exhibition indicated that the company had studied the city of Dammam in the Kingdom of Saudi Arabia well, and after the study that confirmed that 690 % of the volume of business Commercial, in the Kingdom of Saudi Arabia is located in the eastern region, and most of the areas Nin residing in Dammam are businessmen or work in prestigious jobs with a high level of income, and it is one of the cities that is characterized by a high standard of life, and has a large number of Egyptians, Arabs and foreigners, in addition to that it is very close to the state of Bahrain, and we target residents in the state of Bahrain also for the proximity of the distance Between it and Dammam, which will contribute to increasing the number of visitors from Dammam and the surrounding cities, especially as it is the first Egyptian real estate exhibition in the region. He stressed that the main objective in organizing foreign exhibitions is real estate export in its integrated sense, in the sense of exporting the comprehensive economic development that Egypt has achieved during the era of President Abdel Fattah Al-Sisi during the past few years, and a review of the urban expansion distributed throughout the Republic, the strong infrastructure and network Roads, which are essential axes for real development in the new areas, in addition to starting the implementation of 55 a new city from Fourth generation cities, which are targeted to reach 55 a new city with total investments
A billion pounds, he added, so we must roam it in Maar It is organized in a manner befitting the name and reputation of Egypt, and worthy of Egyptian developers, starting from the highest category of luxury and distinguished housing, and the most luxurious coastal cities, to the middle classes that Egyptians abroad need to own a suitable property.
Al-Saeedi pointed out that the most important hotels in Dammam were identified to hold the exhibition, which is the Sheraton Hotel, which has a strategic location in the middle of the city, and the hall accommodates

suites on various areas, starting from 55 to 60 meters according to the company’s choice, and the hotel has a huge car garage that accommodates the number of visitors to the exhibition, pointing to The spaces for each exhibitor were determined on specific sizes that accommodate the aesthetic form and decoration of each exhibitor and are universally recognized. Al-Saedi” indicated that the work team aspires to the success of the exhibition for sustainability, and our goal is quality and not quantity, reaching the target customers, and achieving the largest percentage of success and sales during the exhibition. And for those who initiated exhibitions in Saudi Arabia in Riyadh in the year 2019, and he has a distinguished precedent.

He added that we are working hard to choose the appropriate companies for each country to achieve the largest percentage of sales that suits the customer in this region, meaning that each country has different Egyptian workers, different professions and a different geographical grouping, there are a number of A large working abroad is not a resident of Cairo or large cities, some of them reside in the Delta, Upper Egypt and Alexandria, so we are working on studying those in the country in which the exhibition is held to make the offer suitable for everyone, including those looking for projects in the North Coast, Ain Sukhna and the New Administrative Capital, and we are working on Diversity of the participating companies to suit the diversity of visitors, as well as to achieve the targeted success of the participating companies.

The Chairman of the Board of Directors of Infinity Phoenix confirmed To organize exhibitions and conferences, the company owns a broad database of a number of Egyptians working and residing abroad in 6 cities in the Gulf, with approximately 2019 A thousand Egyptian engineers in the eastern region, in addition to approximately
doctors, and teachers We, university professors and Egyptian businessmen abroad, in addition to targeting Saudi citizens and Arab brothers to take advantage of the advantages of activating the new residency and nationality law. Noting that the exhibition’s promotion includes well-known means of communication, including radio, television, newspapers, and websites, in addition to various social media, road advertisements in the targeted areas, as well as communication via SMS, WhatsApp, and others.

Muhammad Al-Saidi said that within a year 2023 the company will target The establishment of 3 new exhibitions in the Gulf countries, which will be announced at the appropriate time, and we are studying places that are characterized by high purchasing power and lack the establishment of Egyptian real estate exhibitions.