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Al-Ahly Club of Egypt for Physical Sports enters into an exclusive partnership agreement with Valeo, the leading platform

Reda Abu al-Khair and Iman al-Wasili

Cairo in 556

February 2022

The partnership between Al-Ahly Club of Egypt for physical sports and “Value” company will allow customers to obtain financing services in all branches of the Egyptian Al-Ahly Sports Club, allowing to meet the needs of individuals wishing to participate in the club and achieve a lifestyle that suits their needs and

61368 Lives up to their aspirations 9534 In the interest of Al-Ahly Club to provide everything that is new to the Egyptian society 61368 Today, the Egyptian Al-Ahly Sports Club and Valeo, the leading Buy Now Pay Later (BNPL) platform for lifestyle enhancement, announced today. Developed, announced the signing of an exclusive agreement to finance new subscriptions Under which, “Value” as a strategic partner for a period of three years, by providing flexible and easy financing programs to participate in the club, which allows to meet the needs of individuals wishing to participate in the club and achieve a lifestyle that suits their needs and lives up to their aspirations, as well as the keenness of Al-Ahly Club to provide everything that is new to the Egyptian community. This agreement will include the branches of Al Jazeera, Nasr City and Sheikh Zayed, as well as the club’s branch in New Cairo. The signing ceremony, which took place at the Four Seasons Hotel in Garden City today, was attended by Captain Mahmoud Al-Khatib, Chairman of the Board of Directors of the Egyptian Al-Ahly Sports Club, and Walid Hassouna, CEO of the Non-Banking Finance Sector at EFG Hermes Holding and CEO of “Value”.

Under this agreement, “Value” will act as a strategic partner for Al-Ahly Club, in order to provide the distinctive buy now and pay later services as well as the financial services that Contributes to promoting a high-end lifestyle for individuals wishing to obtain club membership to finance new membership fees as well as renewal fees with a repayment period of years. In light of this, “Value” activation points will be located in all branches of the club, allowing customers who wish to subscribe to the club to activate their accounts immediately through easy steps.

In this context,

Walid Hassouna expressed his happiness with the strategic partnership with Al-Ahly Club is part of the company’s strategy to expand the scope of its services and increase the base of its partners in various sectors. Hassouna explained that this partnership will contribute to strengthening efforts to facilitate access to club membership, by providing financing solutions and easy payment plans, allowing customers to obtain services in that sector. Hassouna affirmed his pride in the company’s ability to provide innovative solutions that contribute to meeting the daily needs of customers and achieving a lifestyle that lives up to their aspirations in various fields, whether in shopping, education, sports, entertainment, tourism and travel, and others.

It is worth noting that the Egyptian Al-Ahly Sports Club is one of the leading sports clubs in Egypt, and offers a wide range of sports activities that match international standards through a group of facilities And advanced sports equipment. In addition to the sports programs offered by the club, Al-Ahly club has contributed to preparing a large group of champions over the past years; Especially in football. The club’s football team participates in the Egyptian Premier League, and in light of the awards won by the club, Al-Ahly of Egypt is the most crowned football champion in Egypt. “Value” company has made many important steps during the year 2021 in terms of expanding its service package and signing several Strategic partnerships in various sectors, including education, healthcare and sports sectors, which contributed to establishing the leading position of the company in the field of buy now and pay later solutions, as a gateway that allows consumers to obtain financing solutions that contribute to enhancing the lifestyle in various sectors.